International Trade Union Confederation (ITUC)
Animated social media videos advocating for workers' rights, including messaging and graphics for the Global Rights Index launch and a Bangladesh workers' rights campaign.
Short-Form Messaging
I excel at opening people's eyes and inspiring action by telling the stories the world needs to hear. My strengths are in framing, messaging and writing, working closely with designers and multimedia specialists to create campaigns that land.
Selected work
Civil Society Futures
Led communications for an independent inquiry into community development in England — drafting the final report, commissioning videos, co-authoring blog posts, and securing coverage in The Times and The Guardian.
Rewrite the Future
Directed the launch of Save the Children's global education campaign across 47 countries, helping increase funding by 50% and bring education to a million more children in conflict zones.
For The Love Of…
Digital lead for a climate awareness campaign spanning 100 organisations, reaching 20 million people and trending #1 on UK Twitter.
And many more
…Advising Pancreatic Cancer UK on campaign messaging and visuals for what became their Demand Faster Treatment campaign which engaged 100,000 people to take action
…A playful social media campaign to show the importance of social care for disabled people and reframe it as independence
…Winning design competitions, including a poster for Don't Panic about solidarity in the face of cuts, and the cover for a music album about mental health
…Creating concepts for a nationwide retail campaign
